Gated content—free stuff that people can only access by providing their contact information—is one of the top three ways to get great B2B leads.
Lots of business development folks send sales emails to try to nurture prospects and increase sales.
What’s the best time to send an email? Are my emails getting enough clicks? If you’re asking these questions, bravo! It means you’re a smart email marketer.
Drip. Drip. Drip. That’s the sound of your email campaign making contact after contact with your target audience.
Email marketing is not dead. Let us repeat that: Despite reports to the contrary, email marketing is NOT dead! In fact, it’s thriving now more than ever.