As aHubSpot Platinum Agency Partner, 11outof11 supports our clients by helping them find ways to better use their HubSpot CRM (customer relationship management tool) and optimize results. Over the years, we’ve helped our clients with the following and more:

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If you’re not seeing the results you expect from your marketing efforts, you need to find out why. This involves:

• Analyzing solid data to inform the efficacy of your marketing campaigns.
• Identifying clear reasons why your messaging isn’t resonating with your audience.
• Committing to adjust your strategy to make it work better.

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About 80% of your company’s future revenue will come from just 20% of your existing customers, according to global research firm Gartner Group.

That’s why it pays to use customer loyalty in your marketing efforts to help grow your brand because it could cost you five times more to attract and retain new customers than it does to keep current and past ones.

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Your products and services might address everyone’s pain points and provide solutions for everyone’s challenges. But if you’re not running a comprehensive product-focused inbound marketing campaign to promote it, a few things can happen:

• You could be missing out on better ways to sell more.
• Potential customers could get their information about you from competitors, not you.
• If it’s a new product or service launch, it could fall short.
• Poor promotion could lead to permanent damage to your company's reputation.

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Retargeting is another word for remarketing. It’s a way for your company to advertise to people who bounce off your website after visiting. And it can do wonders for your inbound marketing strategy.

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Most companies want to know how to email prospects at the right moment – with the right content for the right leads – and get a better response. This is the secret sauce of effective email campaigns, “triggered” by sending relevant content based on a prospect’s activity.

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Gated content—free stuff that people can only access by providing their contact information—is one of the top three ways to get great B2B leads.

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Figuring out how much to spend on online advertising is no easy, one-size-fits-all task. When it comes to promoting your business with pay-per-click (PPC) ads and social media ads on LinkedIn or Facebook, the cost depends on several variables that are unique to your business and the digital marketing advertising arena.

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Are you always looking for ways to better use the HubSpot CRM to grow your company?

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Today’s businesses need a strong Inbound Marketing Manager to lead their in-house marketing departments, especially if they want to leverage the support of their top-notch marketing agency. Yet, many are unsure of how to hire one.

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