11outof11 - A Blog For Business Owners Looking To Grow

 

10 Marketing Goals for the New Year

The experience of 2020 will inform our marketing decisions for the future—even transform them, some say.

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Want to Create More Content, But Can't Get it Done? Try These Tips.

When the Content Marketing Institute asked some of the world’s top marketers to describe their biggest content concerns, they shared more than 30 content challenges that were costing them time and money. 

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Content Management Systems: Finding the Best Fit for Your Organization

There are more than 1,000 content management systems in the world. Choosing a content management systems or CMS that’s the perfect fit for your company is as challenging as finding the right CEO - and it could have just as much impact on your bottom line.

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Beyond the Website: How Your Website Can Be a Hub for Your Brand

Is your website serving as a thriving hub for your brand, or is it little more than a stagnant brochure? This is a critical question that sits at the core of your company’s success.

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Bring Advertising Down To Size: How To Start Your Paid Search Marketing Strategy Realistically With One Channel

One channel. That’s all it takes to launch a successful paid search marketing campaign. 

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How Hiring a Web Design Agency (Not a Freelancer) Saves You Money

Rather than accepting help from a friend, a family member, or a random freelancer, spend your money wisely with a web design agency. 

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Google Adwords or Facebook Marketing: How to Decide Which Channel is the Best Place to Start Your PPC Campaign

Pay-per-click offers the most bang for your buck in marketing. PPC encourages instant responses to your offers, allows highly-targeted messaging, and provides a reliable way to budget your marketing dollars and track ROI.

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How to Think About Email: Testing, Segmenting, and Being Welcome in the Inbox

Email marketing is not dead. Let us repeat that: Despite reports to the contrary, email marketing is NOT dead! In fact, it’s thriving now more than ever.

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Is Your Website Design 100% Audience-Focused?

When your website is failing to connect with your audience, there are some big red flags. Few site clicks. No social sharing. Poor sales. Customer complaints.

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Why Your Website Should Be Redesigned Every Year

When your website always stays the same, it’s beyond boring - it can actually come off as a bit careless and unfriendly. It makes your audience think, “Why don’t they care enough to update this?”

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