---
title: Which Marketing Metrics Should be on Your EOS® Scorecard?
description: Download our helpful tip sheet that highlights 6 suggested key marketing metrics to consider for your company's EOS® scorecard.
---

[![11-out-of-11-logo](https://www.11outof11.com/hs-fs/hubfs/images/logos/11-out-of-11-logo.png?width=74&height=120&name=11-out-of-11-logo.png "11-out-of-11-logo")](https://www.11outof11.com/)

# Which Marketing Metrics Should be on Your Scorecard?

Some metrics are absolute must-haves for your company’s performance scorecard. But there are hundreds of metrics you could be tracking!

Our helpful tipsheet boils it down to 6 suggested metrics to consider for helping your company grow.

You’ll learn how to track:

- The ebb and flow of your monthly web traffic
- How many qualified leads are becoming new customers
- The success of your most important social channel
- The growth in your email database
- Whether your gated content is attractive to your market
- How well your keywords are working

![EOS Scorecard-Cover](https://www.11outof11.com/hs-fs/hubfs/CTA%20Images/EOS%20Scorecard-Cover.png?width=600&height=464&name=EOS%20Scorecard-Cover.png "EOS Scorecard-Cover")

### Fill out the short form to receive your copy of * Which Marketing Metrics Should be on Your Scorecard? *

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#### [11outof11](https://www.11outof11.com/)

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```json
{
  "@context" : "http://schema.org",
  "@type" : "LocalBusiness",
  "address" : {
    "@type" : "PostalAddress",
    "addressCountry" : "",
    "addressLocality" : "Denver",
    "addressRegion" : "CO",
    "postalCode" : "80202",
    "streetAddress" : "1600 Stout St Suite 250"
  },
  "email" : "hello@11outof11.com",
  "image" : "https://cdn2.hubspot.net/hubfs/435241/images/logos/11-out-of-11-logo.png",
  "logo" : "https://cdn2.hubspot.net/hubfs/435241/images/logos/11-out-of-11-logo.png",
  "name" : "11outof11",
  "telephone" : "",
  "url" : "http://www.11outof11.com"
}
```

```json
{
   "@context":"http://schema.org",
   "@type":"LocalBusiness",
   "name":"11outof11",
   "description": "Marketing Your Business Should Be Easy.",
   "url":"https://www.11outof11.com/",
   "logo":"https://435241.fs1.hubspotusercontent-na1.net/hubfs/435241/images/logos/11-out-of-11-logo.png",
   "image": "https://435241.fs1.hubspotusercontent-na1.net/hubfs/435241/images/logos/11-out-of-11-logo.png",
   "foundingDate":"2017",
   "founders":[
      {
         "@type":"Person",
         "name":"Angela Pointon",
         "jobTitle":"President"
        //  "image":"",
        //  "url":""
      }
   ],
//   "address":{
//      "@type":"PostalAddress",
//      "streetAddress":"1600 Stout St Suite 710",
//      "addressLocality":"Denver",
//      "addressRegion":"CO",
//      "postalCode":"80202",
//      "addressCountry":""
//     },
    "email": "hello@11outof11.com",
    "telephone":"",
    // "faxNumber": "610-329-0299",
    "geo": {
      "@type": "GeoCoordinates",
      "latitude": "",
      "longitude": ""
    },
//   "hasMap":"",
   "openingHours": "Mo, Tu, We, Th, Fr 08:00-18:00"
//   "sameAs": [""]
}
```